After releasing her memoir, Solely Say Good Issues: Surviving Playboy and Discovering Myself, Crystal Hefner is teaming up with PETA to face up in opposition to the “cruelty” of cashmere.
In a promotional video solely shared with Us Weekly on Tuesday, January 30, Hefner kicks off her marketing campaign with PETA (The Folks for the Moral Therapy of Animals) whereas donning a cashmere high. As she talks concerning the controversial methods of crafting the wool, blood begins to slowly seep via her sweater.
“Cashmere doesn’t lose luxurious, it oozes blood,” she claims within the new marketing campaign, which then cuts to staff shaving the coats of goats. “Cashmere comes from goats who scream in terror and bleed from open wounds as staff pin them down and rip out their hair. It takes materials from 4 goats to provide one cashmere sweater.”
As blood continues to drip from her clothes, Hefner claims that cashmere is “obtained via cruelty” and that if folks proceed to put on it they “have blood on [their] fingers.”
“Cruelty isn’t cozy. Cease sporting cashmere,” a message reads on the finish of the marketing campaign video.
Hefner has beforehand labored with PETA. In October 2021, they paired as much as launch a set of cruelty-free merchandise alongside the vegan magnificence subscription service, Kinder Magnificence. The entire proceeds have been donated to the animal group.
Crystal Hefner PETA
Alongside along with her PETA partnership, Crystal has made headlines in current weeks with the discharge of her tell-all memoir, which addresses her decade-long profession as a Playboy Bunny.
“Life within the mansion wasn’t the fairy story I had as soon as hoped it will be,” she wrote in her e-book, which was launched on Tuesday, January 23. “From the skin, positive, it had all the trimmings of a fairy story. However it wasn’t, and everybody who lived there knew it.”
Within the memoir, Crystal shared some stunning revelations concerning the Playboy Mansion, together with how the home itself made her sick.
“I not solely had Lyme illness, but in addition breast implant sickness, and my blood work and signs additionally steered poisonous mildew publicity,” she wrote, claiming that there was black mildew within the vents on the mansion. “The funniest factor to me — darkly humorous — was the way in which that Hef had all the time insisted that the mansion was higher than the skin world, proper right down to the air.”
The e-book additionally touched on Crystal’s relationship with Hugh Hefner. The twosome tied the knot in 2012 and stayed collectively till his loss of life in September 2017.
“I used to be by no means in love with Hef, however I liked this outdated man within the methods you’re supposed to like your elders,” Crystal shared. “In the way in which you’re supposed to like somebody who’s nearing the tip of a protracted and sophisticated life.”
