Taylor Swift is the muse for Cetaphil’s touching Tremendous Bowl LVIII advert involving a daughter and pop bonding over soccer.
“Dads and daughters all over the place have gotten nearer due to a sure globe-trotting eras singer screaming from the soccer sidelines, and we’re right here for it. 😉,” Cetaphil wrote by way of YouTube on Friday, February 9. “So this season, we’re inviting dads and daughters to get nearer to one another’s worlds – daughters sharing their love for skincare and dads sharing their love for the sport.”
The video begins with a teenage lady scrolling on her telephone with headphones on as her dad watches a soccer sport. The daddy later tries to bond together with her by displaying a clip on his telephone, however the daughter stays uninterested.
The lady then walks as much as her room and sits at her vainness to use some moisturizer to her face. Within the background, she hears a soccer announcer insinuate that Swift, 34, is on the sport, which leads the daughter to go downstairs.
“Effectively people there she is, right here to help,” the announcer exclaims. “Essentially the most well-known fan of the sport.”
The daughter stumbles upon her dad watching his staff play, and he smiles as she enters the room. He later surprises his daughter with a present: her personal crimson jersey with the quantity 13 emblazoned on the entrance, referencing the colour of Swift’s boyfriend, Travis Kelce’s staff the Kansas Metropolis Chiefs, and the pop star’s favourite quantity. She accepts the current and he places on a few of her moisturizer underneath his eyes equally to how soccer gamers rock eye black.
After placing on the jersey she heads downstairs to spend high quality time together with her dad. He pulls her into the hug and reveals off his latest accent: a number of friendship bracelets, harking back to the jewellery followers famously change at Swift’s live shows.
“This season, dads and daughters discovered a brand new approach to join,” a title card reads whereas noting that the duo featured within the clip was an actual father-daughter duo from New York.
Since Swift started relationship Kelce, 34, in summer time 2023, she’s turn into a staple within the NFL as she’s attended a number of video games to help the tight finish
A lot of Swift’s followers have tuned into the game to catch a glimpse of the Grammy winner. NBC Sports activities reported that viewership amongst teen ladies jumped 53% when Swift attended the Chiefs sport in opposition to the New York Jets in October 2023.
Whereas the NFL has been all in on the “Swift impact” some followers have taken to social media to precise their frustration over Swift’s presence. Regardless of the backlash, many have come to Swift’s protection together with the commissioner Roger Goodell.
“I feel it’s nice to have her part of it,” he mentioned throughout a press convention forward of the Tremendous Bowl. “It creates a buzz, it creates one other group of younger followers — significantly younger ladies — which might be interested by seeing, ‘Why is she going to this sport? Why is she on this sport?’”
Late evening host Seth Meyers additionally voiced his help for Swift and Kelce whereas noting the precise soccer broadcast solely reveals “11 minutes of precise gameplay.”
“That is such an harmless All-American factor: They’re kissing on the sector after he wins the large sport and he or she’s celebrating together with his mother and dancing together with household,” he mentioned throughout a January episode of his Late Evening With Seth Meyers discuss present. “How will you be mad at that?”